Global Marketing

Global Marketing

Global marketing is defined as “marketing on a worldwide scale reconciling or taking global operational differences, similarities and opportunities in order to reach global objectives".

Global Marketing People (First 3 people) - Page 0

Jagdish Sheth

Jagdish Sheth

Professor

Erdener Kaynak

Erdener Kaynak

Author

Len Tiu Wright

Len Tiu Wright

Author