Marketing Models

Marketing Models

This work is designed to develop the quantitative foundations for marketing decisions in terms of both theoretical models to help analyze marketing issues and also decision-support models. The focus is on substantive marketing decisions rather than on methodology.

Marketing Models People (First 6 people) - Page 0

Hume Winzar

Hume Winzar

Author

Gary Lilien

Gary Lilien

Professor

Fred M. Feinberg

Fred M. Feinberg

Author

Dominik Papies

Dominik Papies

Author

Renana Peres

Renana Peres

Researcher

Thomas Foscht

Thomas Foscht

Writer