Advertising As Communication
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Google books | books.google.com |
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Originally published | 1982 |
Authors | Gillian Dyer |
Date of Reg. | |
Date of Upd. | |
ID | 2057950 |
About Advertising As Communication
Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture. . . .