Advertising As Multilingual Communication
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| Google books | books.google.com |
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| Originally published | 2004 |
| Authors | Helen Kelly-Holmes |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2084508 |
About Advertising As Multilingual Communication
Advertising has traditionally communicated messages to consumers with strong local and national identities. However, increasingly, products, producers, advertising agencies and media are becoming internationalized. . . .