Alan Sugar photograph

Alan Sugar

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Gender Male
Age 77
Date of birth March 24,1947
Zodiac sign Aries
Born Hackney
London
United Kingdom
Height 173 (cm)
Spouse Ann Simons
Children Simon Sugar
Louise Jane Sugar
Daniel Michael Sugar
Job Entrepreneur
Politician
Businessperson
Adviser
Author
Film Producer
Media Personality
TV Personality
BooksUnscripted: My Ten Years in Telly
Unscripted Extras
The Way I See It: Rants, Revelations, and Rules for Life
The Tiny Fork Diet
What You See Is What You Get
Apprentice Revisited Signed Copy
The Apprentice: How to Get Hired Not Fired
Movies/Shows Young Apprentice
Comic Relief Does The Apprentice
Sport Relief Does The Apprentice
The Apprentice
Siblings Derek Sugar
Shirley Sugar
Daphne Sugar
Full nameAlan Michael Sugar
Parents Nathan Sugar
Fay Sugar
Date of Reg.
Date of Upd.
ID403711
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Alan Sugar Life story


Alan Michael Sugar, Baron Sugar is a British business magnate, media personality, author, politician and political adviser. In 1968, he started what would later become his largest business venture, consumer electronics company Amstrad.

BBC: New rules for flagship presenters after Lineker row

BBC: New rules for flagship presenters after Lineker row
Sep 28,2023 6:11 am

... The flagship programmes include Match of the Day, which Lineker presents, plus The Apprentice with Alan Sugar...

Lord Sugar crowns winner of The Apprentice

Lord Sugar crowns winner of The Apprentice
Mar 24,2023 2:50 am

...By Rachel RussellBBC NewsBoxing gym owner Marnie Swindells has become Lord Alan Sugar s business partner after winning this year s series of The Apprentice...

Gary Lineker revolt sees BBC in bigger crisis than tweet row

Gary Lineker revolt sees BBC in bigger crisis than tweet row
Mar 11,2023 7:00 pm

... Names frequently raised include Alan Sugar, Chris Packham and Andrew Neil...

PwC hits back at Lord Sugar in 'lazy gits' row

PwC hits back at Lord Sugar in 'lazy gits' row
May 10,2022 4:00 pm

...PwC has hit back at comments by Lord Alan Sugar in which he branded its staff " lazy gits" after the accountancy giant said workers could take Friday afternoons off over summer...

The Apprentice contestant Shama Amin leaves show on health grounds

The Apprentice contestant Shama Amin leaves show on health grounds
Jan 18,2022 5:26 pm

... Ms Amin, who has rheumatoid arthritis, said the competition, in which the winner takes home a £250,000 investment from Lord Alan Sugar, was " physically demanding"...

The apprentice 2020 series moved by coronavirus

The apprentice 2020 series moved by coronavirus
Jun 24,2020 2:53 pm

... the show, which was Sir Alan Sugar pick-the-business-partners, the programme starts every year since 2005, and in the rule in October...

Couple fall victim to holiday Airbnb scam during Belfast visit

Couple fall victim to holiday Airbnb scam during Belfast visit
Feb 16,2020 8:37 am

... Last month, Lord Alan Sugar warned his twitter followers of Airbnb scams after an American family of six turned up at one of his properties in London...

BBC: New rules for flagship presenters after Lineker row

Feb 16,2020 8:37 am

New rules have been published for BBC flagship presenters following a row over Gary Lineker 's Social Media posts.

High-profile presenters should be allowed to express views on issues and policies but stop short of political campaigning, The Bbc report says.

It Comes after a review into BBC Social Media guidelines was published by former ITN boss John Hardie .

The flagship programmes include Match of The Day , which Lineker presents, plus The Apprentice with Alan Sugar .

There will be " a particular responsibility to respect The Bbc 's impartiality, because of their profile on The Bbc ".

The new guidance recognises the importance of freedom of expression, but says that while a programme is on air, and for a two-week window before and after the series, presenters on flagship shows must not endorse or attack a Political Party .

They must also not criticise the character of individual politicians in the UK, or comment on any issue of political debate during an election period, or take up an official role for a campaigning group.

The Other flagship shows include Antiques Roadshow , Dragon's Den, The One Show, major sporting events, Masterchef, Top Gear and Strictly Come Dancing .

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Source of news: bbc.com

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