Aradhna Krishna
Use attributes for filter ! | |
Gender | Female |
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Official site | aradhnakrishna.com |
Affiliations | University Of Michigan |
Known for | Sensory branding |
Books | Customer Sense: How the 5 Senses Influence Buying Behavior |
Interests | Perception |
Sensation | |
Judgement | |
Health | |
Obesity | |
Date of Reg. | |
Date of Upd. | |
ID | 3427091 |
Aradhna Krishna Life story
Aradhna Krishna is an American academic focused on marketing. She is considered one of the 50 most productive marketing professors in the world. Harvard Business Review recently acknowledged her as "the foremost expert in the field" of sensory marketing.