Beyond The Core
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Originally published | January 2, 2004 |
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Authors | Chris Zook |
Genres | Non-fiction |
Publishers | Harvard Business Review |
Subject | Strategic management |
Country | United States |
Date of Reg. | |
Date of Upd. | |
ID | 2911917 |
About Beyond The Core
Beyond the Core: Expand Your Market Without Abandoning Your Roots is a non-fiction book by American business consultant Chris Zook. This is the second book in his Profit from the Core trilogy, followed by Unstoppable released in 2007.