Brand NFL photograph

Brand NFL

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Originally published September 2007
Authors Mike Oriard
Date of Reg.
Date of Upd.
ID2921232
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About Brand NFL


Professional football today is a $6 billion sports entertainment industry. In this astute field-level view of the National Football League since 1960, Michael Oriard looks closely at the development of the sport and at the image of the NFL and its unique place in American life. . . .

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