Buy This Book: Studies In Advertising And Consumption
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| Google books | books.google.com |
|---|---|
| Originally published | 1997 |
| Authors | Iain MacRury |
| Mica Nava | |
| Andrew Blake | |
| Barry Richards | |
| Editors | Iain MacRury |
| Barry Richards | |
| Andrew Blake | |
| Mica Nava | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2056148 |
About Buy This Book: Studies In Advertising And Consumption
Buy This Book is an important contribution to the history and understanding of consumption and advertising. This book brings together an outstanding collection of writing on the study of advertising, consumer practices and the future directions of research. . . .