Communication And Channel Systems In Tourism Marketing
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Google books | books.google.com |
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Originally published | 1993 |
Authors | Daniel R. Fesenmaier |
Muzaffer S Uysal | |
Editors | Daniel R. Fesenmaier |
Date of Reg. | |
Date of Upd. | |
ID | 2208377 |
About Communication And Channel Systems In Tourism Marketing
What sources of information do tourists consult when choosing a travel destination? How can communication channels be used to reach the tourist market for a specific region? . . .