Communication and Channel Systems in Tourism Marketing photograph

Communication And Channel Systems In Tourism Marketing

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Originally published 1993
Authors Daniel R. Fesenmaier
Muzaffer S Uysal
Editors Daniel R. Fesenmaier
Date of Reg.
Date of Upd.
ID2208377
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About Communication And Channel Systems In Tourism Marketing


What sources of information do tourists consult when choosing a travel destination? How can communication channels be used to reach the tourist market for a specific region? . . .

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