Communication And Persuasion
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| Google books | books.google.com |
|---|---|
| Originally published | 1986 |
| Authors | Richard E. Petty |
| Editors | John T. Cacioppo |
| Richard E. Petty | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 1118001 |
About Communication And Persuasion
It has been over 10 years since we initiated work on our first series of collaborative experiments. As graduate students, we had great fun planning, conducting, and writing this research (Petty & Cacioppo, 1977). . . .