Competitive Strategy: Techniques for Analyzing Industries and Competitors photograph

Competitive Strategy: Techniques For Analyzing Industries And Competitors

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Google books books.google.com
Originally published 1980
Authors Michael Porter
GenresNon-fiction
Date of Reg.
Date of Upd.
ID2053382
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About Competitive Strategy: Techniques For Analyzing Industries And Competitors


Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals, forecast the direction of industry development, and position any company to compete more successfully.

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