Content Everywhere: Strategy And Structure For Future-Ready Content
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Google books | books.google.com |
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Originally published | 2012 |
Authors | Sara Wachter-Boettcher |
Genres | Reference Work |
Date of Reg. | |
Date of Upd. | |
ID | 1965245 |
About Content Everywhere: Strategy And Structure For Future-Ready Content
Care about content? Better copy isn't enough. As devices and channels multiply—and as users expect to relate, share, and shift information quickly—we need content that can go more places, more easily. . . .