Coopetition Strategy: Theory, Experiments And Cases
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| Google books | books.google.com |
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| Originally published | 2009 |
| Editors | Elena Rocco |
| Date of Reg. | |
| Date of Upd. | |
| ID | 1745043 |
About Coopetition Strategy: Theory, Experiments And Cases
This innovative book portrays the state-of-the-art of coopetition strategy regarded as a compelling mindset to exploit entirely the potential of actors' interdependencies (firms, governments, suppliers, customers, scientists and partners) in today's global scenarios. . . .