Corporate Reputation
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Google books | books.google.com |
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Originally published | June 2013 |
Authors | Ángel Alloz |
Enrique Carreras | |
Ana Carreras | |
Date of Reg. | |
Date of Upd. | |
ID | 1994760 |
About Corporate Reputation
Reputation has become an essential strategic asset for companies. Those businesses that enjoy a good reputation are able to differentiate themselves, thus attracting investments and retaining customers . . .