Creating A Brand Identity: A Guide For Designers: (. . .
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Google books | books.google.com |
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Originally published | January 26, 2016 |
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Date of Upd. | |
ID | 1986118 |
About Creating A Brand Identity: A Guide For Designers: (. . .
Creating a Brand Identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This book is an introduction to this multifaceted process. . . .