Customer Satisfaction is Worthless, . . . photograph

Customer Satisfaction Is Worthless, . . .

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Originally published 1998
Authors Jeffrey Gitomer
Date of Reg.
Date of Upd.
ID2247842
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About Customer Satisfaction Is Worthless, . . .


To longtime sales and customer-service pro Jeffrey Gitomer, boasting about a near-perfect customer-satisfaction rating of 97. 5 percent is a major mistake. "That means 2. 5 percent of your customers are mad and they're telling everyone. . . .

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