Decoding Advertisements: Ideology And . . .
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Google books | books.google.com |
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Originally published | 1978 |
Authors | Judith Williamson |
Date of Reg. | |
Date of Upd. | |
ID | 1901305 |
About Decoding Advertisements: Ideology And . . .
Annotation. A fascinating account of how the admen achieve their effects. ?Stuart HoodThis book sets out not simply to criticize advertisements on the grounds of dishonesty and exploitation, but to examine in detail, through over a hundred illustrations, their undoubted attractiveness and appeal. . . .