Designing Interactive Strategy: From . . .
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| Google books | books.google.com |
|---|---|
| Originally published | November 29, 1994 |
| Authors | Richard Normann |
| Rafael Ramirez | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2408577 |
About Designing Interactive Strategy: From . . .
Strategy is the art of creating value. It provides frameworks, conceptual models, and governing ideas that allow a company's managers to identify opportunities for bringing value to customers and for delivering that value at a profit. . . .