Fashion Brands: Branding Style from Armani to Zara photograph

Fashion Brands: Branding Style From Armani To Zara

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Originally published 2005
AuthorsMark Tungate
Reviews www.goodreads.com
Published 2005
Media actions www.worldcat.org
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Date of Reg.
Date of Upd.
ID2111630
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About Fashion Brands: Branding Style From Armani To Zara


Crammed with facts and fascinating case studies, "Fashion Brands" explores the popularization of fashion and explains how marketers and branding experts have turned clothes and accessories into objects of desire. ...

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