Frenemies: The Epic Disruption Of The Ad Business (and Everything Else)
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Originally published | June 5, 2018 |
Authors | Ken Auletta |
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ID | 2179482 |
About Frenemies: The Epic Disruption Of The Ad Business (and Everything Else)
An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the bestselling author of . . .