Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps photograph

Gamification By Design: Implementing Game Mechanics In Web And Mobile Apps

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Originally published July 2011
Authors Gabe Zichermann
Christopher Cunningham
Date of Reg.
Date of Upd.
ID2138215
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About Gamification By Design: Implementing Game Mechanics In Web And Mobile Apps


What do Foursquare, Zynga, Nike+, and Groupon have in common? These and many other brands use gamification to deliver a sticky, viral, and engaging experience to their customers. . . .

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