Gita Johar
Use attributes for filter ! | |
Gender | Female |
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Education | Sydenham College of Commerce & Economics |
H index | 37 |
Citations | 5,933 |
Affiliations | Columbia University |
Interests | Consumer Behavior |
Publications | scholar.google.com |
Date of Reg. | |
Date of Upd. | |
ID | 928094 |
Gita Johar Life story
Gita Johar has served as Senior Vice Dean and is currently the Meyer Feldberg Professor of Business at Columbia Business School, Columbia University. She is known for her research in the field of Consumer behavior, particularly in the area of consumer inference making in advertising and communication.