Handbook Of Service Business: Management, Marketing, Innovation And Internationalisation
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Google books | books.google.com |
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Originally published | 2015 |
Genres | Reference Work |
Editors | P. W Daniels |
Date of Reg. | |
Date of Upd. | |
ID | 1994906 |
About Handbook Of Service Business: Management, Marketing, Innovation And Internationalisation
Service business accounts for more than 75 per cent of the wealth and employment created in most developed market economies. This interdisciplinary Handbook provides a critical and multi-disciplinary review of current service business processes and practices. . . .