Inside Consumption: Consumer Motives, Goals, And Desires
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Google books | books.google.com |
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Originally published | 2005 |
Editors | S. Ratneshwar |
David Glen Mick | |
Date of Reg. | |
Date of Upd. | |
ID | 1118135 |
About Inside Consumption: Consumer Motives, Goals, And Desires
Following on from The Why of Consumption, this book examines motivational factors in diverse consumption behaviours. . . .