Jack Trout photograph

Jack Trout

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Gender Male
Death7 years ago
Date of birth January 31,1935
Zodiac sign Aquarius
Born Manhattan
New York
United States
Date of died June 4,2017
DiedOld Greenwich
Connecticut
United States
Alma mater Iona College
Job Author
Businessperson
Education Iona University
Date of Reg.
Date of Upd.
ID621971

Positioning: The Battle for Your Mind
The 22 Immutable Laws of Marketing
Differentiate or Die
Jack Trout on Strategy
The power of simplicity
In Search of the Obvious: The Antidote for Today's Marketing Mess
Big Brands Big Trouble: Lessons Learned the Hard Way
The new positioning
A Genie's Wisdom: A Fable of How a CEO Learned to Be a Marketing Genius
Horse Sense: The Key to Success is Finding a Horse to Ride
Repositioning
Marketing Warfare: 20th Anniversary Edition: Authors' Annotated Edition
Horse Sense: How to Pull Ahead on the Business Track
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Jack Trout Life story


John Francis "Jack" Trout was an American advertising executive and an owner of Trout & Partners, a consulting firm. He was the founder and pioneer of positioning theory and also marketing warfare theory.

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