Joel Steckel
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Books | The New Science of Marketing: State-of-the-art Tools for Anticipating and Tracking the Market Forces that Will Shape Your Company's Future |
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ID | 4017589 |
About Joel Steckel
Joel Steckel is Professor of Marketing at New York University Stern School of Business. Steckel was the founding president of the INFORMS Society for Marketing Science and has published numerous articles ...