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Kotler On Marketing

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Google books books.google.com
Originally published 1999
Authors Philip Kotler
Date of Reg.
Date of Upd.
ID2619479
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About Kotler On Marketing


Since 1969, Philip Kotler's marketing text books have been read as the marketing gospel, as he has provided incisive and valuable advice on how to create, win and dominate markets. . . .

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