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Market research is an organized effort to gather information about target markets or customers. It is a very important component of business strategy.

TikTok owner ByteDance cuts gaming division jobs

TikTok owner ByteDance cuts gaming division jobs
Nov 27,2023 9:51 pm

... The global video game market was estimated to be worth $217bn (£172bn) last year, according to Market Research and consulting company...

Tobacco firm calls for tougher rules on vapes

Tobacco firm calls for tougher rules on vapes
Nov 26,2023 8:21 pm

... BAT is the third-largest seller of vapes in the UK, according to Market Research firm NielsenIQ...

How does China fix the Evergrande mess?

How does China fix the Evergrande mess?
Oct 26,2023 9:51 pm

... " A lot of the Chinese system is still modelled on the Soviet Union and there were no bankruptcies in the Soviet Union, " says Logan Wright, director of China Market Research at Rhodium Group...

Food price growth slows for fourth month, say shops

Food price growth slows for fourth month, say shops
Jul 18,2023 3:21 am

... Market Research firm Kantar said grocery prices rose by 14...

China crackdown pushes LGBT groups into the shadows

China crackdown pushes LGBT groups into the shadows
Jun 27,2023 8:10 pm

... " Changing tidesDaxue Consulting, a China-focused Market Research firm, estimates that in 2019, there were 75 million people in China who identified as LGBT - making up around 5% of the total population...

Confectionery firms try to sugar coat price rises

Confectionery firms try to sugar coat price rises
May 10,2023 9:21 pm

... There s a multitude of factors behind rising prices, from bad weather, to the war in Ukraine, according to Diana Gomez, an analyst at Market Research group Bloomberg Intelligence...

Coronation: Think of millions working during celebrations - union

Coronation: Think of millions working during celebrations - union
May 2,2023 7:51 pm

... Travel website Expedia has reported a spike in interest in visiting London and Market Research firm Euromonitor International says the Coronation is particularly driving an increase in tourism from the US, expected to rise by about 14% compared with last year...

Death, blindness and eyeballs removed after US eyedrops recall

Death, blindness and eyeballs removed after US eyedrops recall
Mar 17,2023 12:50 am

... Eyedrops and eyewash products were used by approximately 117 million Americans in 2020, according to Statista, a Market Research firm...

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