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Marketing For Hospitality And Tourism

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Originally published 1996
AuthorsJames C. Makens
Date of Reg.
Date of Upd.
ID1238871
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About Marketing For Hospitality And Tourism


9E-8, 0-13-080795-8, Kotler, Phil, Marketing for Hospitality and Tourism, Covers important principles and concepts that are supported by research and evidence from economics, the behavioral sciences, . . .

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