Outside In: The Power of Putting Customers at the Center of Your Business photograph

Outside In: The Power Of Putting Customers At The Center Of Your Business

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Originally published August 28, 2012
Authors Kerry Bodine
Harley Manning
Josh Bernoff
Date of Reg.
Date of Upd.
ID2310079
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About Outside In: The Power Of Putting Customers At The Center Of Your Business


What simple innovation brought billions in new investments to Fidelity? What basic misunderstanding was preventing Office Depot from achieving its growth potential? What surprising insights helped the Mayo Clinic better serve both doctors and patients? . . .

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