Philip Fernbach
Use attributes for filter ! | |
H index | 24 |
---|---|
Affiliations | University Of Colorado |
Boulder | |
Interests | Consumer Behavior |
Cognitive Science | |
Marketing | |
Judgment And Decision-Making | |
Date of Reg. | |
Date of Upd. | |
ID | 3952944 |
About Philip Fernbach
Phil Fernbach is a cognitive scientist and professor of marketing at the University of Colorado at Boulder. He has written for and had his work profiled in numerous publications such as the New York Times, the Wall Street Journal and BBC World News.