Principles Of Corporate Communication
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| Google books | books.google.com |
|---|---|
| Originally published | 1995 |
| Authors | Cees van Riel |
| Chris Blackburn | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2075348 |
About Principles Of Corporate Communication
This work provides up-to-date, scientifically based models to analyze corporate image and corporate identity, plus techniques to improve the effectiveness of corporate communication programmes, planning and implementation. . . .