Public Relations Campaigns
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| Google books | books.google.com |
|---|---|
| Originally published | 2009 |
| Editors | Robina Xavier |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2109966 |
About Public Relations Campaigns
This book is designed to guide current and aspiring Public Relations professionals through the campaign development and implementation process. It illustrates the application of planning theory to real life scenarios to present a practical approach for planning a successful campaign. . . .