Race Forward
| Use attributes for filter ! | |
| Founded | 1981 |
|---|---|
| Headquarters location | Oakland, California, United States |
| Type of business | 501(c)(3) |
| Formerly called | The Applied Research Center |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2177146 |
About Race Forward
Race Forward: The Center for Racial Justice Innovation is a nonprofit racial justice organization with roots in Oakland. Race Forward's mission is to build awareness, solutions, and leadership for racial justice by generating transformative ideas, information, and experiences.
To sell Tesco plasters in racially diverse skin tones
Britain's largest retailer Tesco is stocking plasters in a variety of skin tones, as it tries to get a better view of the racial diversity.
It said the plasters, which come in light, medium and dark shades, would be to "better The Nation " represent.
The dealer said that they were developed in response to an emotional tweet from a US man who used to be a plaster-matching his skin color for the First Time .
Tesco said it was The First UK supermarket to such a move.
"As one of the largest retailers in the UK, we understand that we have a responsibility to ensure that our products are said to reflect the diversity of our customers and employees," Nicola Robinson, Tesco ' s health, beauty and wellness Director.
"We believe that the introduction of our new skin-tone, gypsum is an important step and a step that we hope will be replicated by other retailers and supermarkets throughout the Country . "
The supermarket giant has developed a patch according to a tweet by Joaquin Apollon, the treatment without difference of race, representation of the interests of the race to the Front, we went to the same viral.
Lord Apollo, said he was overwhelmed after you color keep up with a suitable plaster to his skin for the First Time , and "the tears back". Prompted More Than 100,000 retweets and comments.
Currently, people have little choice when It Comes to the purchase of the Shine of different shades on The High Street. Will not boot-camp-clean-up in several shades, although it is not transparent, those which can be used on all skin colors.
selected brands are available online, but they are relatively expensive.
Tesco, Britain's biggest seller of own branded plasters, said would be his new plasters available in all of its 741 UK stores.
Nicola Paul, Director of the Green Park , diversity, Integration, culture and ethics consultancy, welcomes The Move .
"it's Not only to do The Right thing, but it is the demand," She Said .
"to recognize the companies in the cosmetics industry, the importance of the production of products, different skin colors years ago, but you can also find lots of blogs and posts that explain, you have not done enough.
"Some of the fashion retailers have to be as their areas, in particular, the expansion of their 'naked' areas outside the pale, that the shoes, tights or underwear.
"the supermarkets are very competitive, to see when It Comes to the sustainability agenda, and it would be great to have more examples like this to come through. "
Source of news: bbc.com
