Scenarios: The Art of Strategic Conversation photograph

Scenarios: The Art Of Strategic Conversation

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Originally published November 7, 1996
AuthorsKees Van der Heijden
GenresSelf-help Book
Date of Reg.
Date of Upd.
ID2307187
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About Scenarios: The Art Of Strategic Conversation


Scenario planning allows companies to move away from linear thinking and better understand external change. Eight years (and 30,000 copies) after publication Scenarios is still acknowledged as the definitive work in the field. . . .

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