Soft Power: The Means To Success In World Politics photograph

Soft Power: The Means To Success In World Politics

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Originally published 2004
Authors Joseph Nye
GenresNon-fiction
Edition/FormatPrint book: English: 1st edView all editions and formats
Date of Reg.
Date of Upd.
ID2112110
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About Soft Power: The Means To Success In World Politics


Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. . . .

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