Soft Power: The Means To Success In World Politics
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Google books | books.google.com |
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Originally published | 2004 |
Authors | Joseph Nye |
Genres | Non-fiction |
Edition/Format | Print book: English: 1st edView all editions and formats |
Date of Reg. | |
Date of Upd. | |
ID | 2112110 |
About Soft Power: The Means To Success In World Politics
Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. . . .