Strategic Intent
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Google books | books.google.com |
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Originally published | 1989 |
Authors | C. K. Prahalad |
Gary Hamel | |
Date of Reg. | |
Date of Upd. | |
ID | 2218741 |
About Strategic Intent
In this McKinsey Award-winning article, first published in May 1989, Gary Hamel and C. K. Prahalad explain that Western companies have wasted too much time and energy replicating the cost and quality advantages their global competitors already experience. . . .