Swiffer
Use attributes for filter ! | |
Introduced | 1999 |
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Tagline | cleaning |
Product type | Cleaning |
Parent company | Procter & Gamble |
Date of Reg. | |
Date of Upd. | |
ID | 811325 |
About Swiffer
Swiffer is a line of cleaning products by Procter & Gamble. Introduced in 1999, the brand uses the "razor-and-blades" business model; whereby the consumer purchases the handle assembly at a low price, but must continue to purchase replacement refills and pads over the lifespan of the product.