The Fundamentals Of Branding
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Google books | books.google.com |
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Originally published | 2009 |
Authors | Melissa Davis |
Genres | Reference Work |
Date of Reg. | |
Date of Upd. | |
ID | 2006454 |
About The Fundamentals Of Branding
The Fundamentals of Branding introduces readers to the basic principles behind the creation and development of successful brands. Branding is a discipline that has emerged over the last century to become a ubiquitous force in marketing. . . .