The Power Of Co-Creation: Build It With Them To Boost Growth, Productivity, And Profits
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Google books | books.google.com |
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Authors | Francis J. Gouillart |
Venkat Ramaswamy | |
Date of Reg. | |
Date of Upd. | |
ID | 2334623 |
About The Power Of Co-Creation: Build It With Them To Boost Growth, Productivity, And Profits
Apple embraced co-creation to enhance the speed and scope of its innovation, generating over $1 billion for its App-Store partner-developers in two years, even as it overtook Microsoft in market value. . . .