The Psychology Of Advertising
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Google books | books.google.com |
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Originally published | 2010 |
Authors | Wolfgang Stroebe |
Bob M. Fennis | |
Genres | Thesis |
Date of Reg. | |
Date of Upd. | |
ID | 2440004 |
About The Psychology Of Advertising
"This book is extremely well-written. The authors have done an outstanding job of explaining and summarizing complex topics in a manner that advanced undergraduates and graduate students can understand and appreciate. . . .