The Rise And Fall Of Mass Marketing (RLE Marketing)
| Use attributes for filter ! | |
| Google books | books.google.com |
|---|---|
| Originally published | 1993 |
| Editors | Geoffrey Jones |
| Richard S. Tedlow | |
| Date of Reg. | |
| Date of Upd. | |
| ID | 2123995 |
About The Rise And Fall Of Mass Marketing (RLE Marketing)
This book provides new insights into the changes in interpretation of marketing and the evolution of marketing strategies during the twentieth century. . . .