Theodore Levitt
Use attributes for filter ! | |
Gender | Male |
---|---|
Death | 18 years ago |
Date of birth | March 1,1925 |
Zodiac sign | Pisces |
Born | Vollmerz |
Schluchtern | |
Germany | |
Date of died | June 28,2006 |
Died | Belmont |
Massachusetts | |
United States | |
Employer | Harvard Business School |
Job | Professor |
Economist | |
Date of Reg. | |
Date of Upd. | |
ID | 548449 |
The Marketing Imagination
Marketing for Business Growth
The Globalization of Markets
Thinking About Management
HBR's 10 Must Reads on Strategic Marketing with Featured Article Marketing Myopia, by Theodore Levitt
The Third Sector: New Tactics for a Responsive Society
Innovation in Marketing, New Perspectives for Profit and Growth
Ted Levitt on Marketing: A Harvard Business Review Paperback
After the Sale is Over . . .
Industrialization of Service
Production- Line Approach to Service
What Business Are You In?
Levitt on Marketing
Industrial Purchasing Behavior: A Study of Communications Effects
Marketing według Teda Levitta
Over management
Exploit Product Life Cycle
Marketing Myopia
Marketing for Business Growth
The Globalization of Markets
Thinking About Management
HBR's 10 Must Reads on Strategic Marketing with Featured Article Marketing Myopia, by Theodore Levitt
The Third Sector: New Tactics for a Responsive Society
Innovation in Marketing, New Perspectives for Profit and Growth
Ted Levitt on Marketing: A Harvard Business Review Paperback
After the Sale is Over . . .
Industrialization of Service
Production- Line Approach to Service
What Business Are You In?
Levitt on Marketing
Industrial Purchasing Behavior: A Study of Communications Effects
Marketing według Teda Levitta
Over management
Exploit Product Life Cycle
Marketing Myopia
Theodore Levitt Life story
Theodore Levitt was a German-born American economist and a professor at the Harvard Business School. He was editor of the Harvard Business Review, noted for increasing the Review's circulation and popularizing the term globalization.