Understanding Michael Porter: The Essential Guide To Competition And Strategy
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Google books | books.google.com |
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Originally published | November 22, 2011 |
Authors | Joan Magretta |
Genres | Biography |
Date of Reg. | |
Date of Upd. | |
ID | 2167407 |
About Understanding Michael Porter: The Essential Guide To Competition And Strategy
Competitive advantage. The value chain. Five forces. Industry structure. Differentiation. Relative cost. If you want to understand how companies achieve and sustain competitive success, Michael Porter's frameworks are the foundation. . . .