Visual Consumption
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Google books | books.google.com |
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Originally published | September 26, 2002 |
Authors | Jonathan E. Schroeder |
Date of Reg. | |
Date of Upd. | |
ID | 3099907 |
About Visual Consumption
A key characteristic of the twenty-first century economy is 'the image'. Brand development is based on image, products are advertised via images, and corporate image is critical for economic success. . . .